We believe in a regenerative future.
We’re working to go beyond sustainability, embracing a way of farming that benefits farmers, the environment, and society– known as regenerative agriculture.
Regenerative farming practices are approaches to farming that, over time, can support healthy soil and improve biodiversity. And these aren’t new methods – humans across the world have used them for thousands of years.
We started working with our soy protein supplier in Serbia to transition to regenerative agriculture in 2022. For example, we support the use of organic fertilisers to help restore the natural balance of the soil. We’re also promoting biodiversity by for example planting trees next to crops – the perfect home for wildlife. Our dream? Birds, bees, humans, and plants – all living in happy harmony!
By the end of 2023, our support to farmers to grow soy protein with regenerative methods equals 50% of the volumes of soy protein we use. We aim to increase this every year!